Tips To Plan And Manage A Sucessful Affiliate Marketing Campaign
Affiliate marketing refers to a kind of marketing procedure whereby merchants employ the services of publishers to help spread awareness of their brand. In other words, it is a performance-based marketing whereby marketers pay publishers for each lead that a brand receives as a result of a publisher’s efforts. Affiliate marketing is basically a marketing strategy that is based on revenue-sharing, in which marketers pay publishers based on the outcome of their marketing efforts. This kind of marketing strategy utilizes tools like pay per lead, pay per click, and pay per sale.