Importance And Challenges Of Creating A Successful Multichannel Marketing Campaign
April 9, 2017 11:41 am
Multi-channel marketing as the name implies is the process of utilizing a single marketing strategy across several different platforms and channels. Multi-channel marketing is regarded by many digital marketers as an effective way to get products and services to targeted customers and to bring customers to your products. It helps to maximize the opportunity for marketers to relate with prospective customers. Multi-channel marketing could be achieved through an attempt to reach your targeted audience via a print ad, email, SMS, websites, mobile applications, promotional events, word-of-mouth, product package and even retail locations. This strategy also allows marketers to reach all... View Article